They demand and expect more from brands. Today, we must find new ways to connect and engage, becoming pioneers of new messages. As you are undoubtedly aware, on Monday night Drake dropped the "Hotline Bling" video and people freaked the fuck out.

First, a warm embrace. The best thing about winter is that you can layer, you can wear the coat you've been looking at all year. I can't really find any news of this anywhere, but my go - to Japanese fashion site, Fashion Press, came through with the tip that Moncler and Ami partnered up for a new collection called "Moncler a" that launches this fall.

Also braving the frost in New York was model Irina Shayk. Cardi B is making us want to go back and live www.monclersoutlets.com our best lives in the early 2000s. If so, that would make it extra Grail - able - and if not there was much to enjoy here on its own merit.

Given the state of luxury fashion in 2018 - characterized by a widespread Moncler Sale interest in collaboration, and a fully in - bloom affinity for streetwear - it makes perfect sense that Milan Fashion Week got things started with a partnership between one legacy label and a lesser - known (but cult - loved) designer. The legacy brand is Moncler, the Italian purveyor of all manner of puffy coats, and the collaborator is Hiroshi Fujiwara, who runs the extra - cool Japan - based label Fragment. Together, they've teamed up on a collection of jackets, vests, sweatshirts, and more - basically everything you'd need for fall and winter.

All three pillars have a different approach but share the same DNA; they're not a segmentation of the brand. Genius is the dream, where Collection has the consistency, and Grenoble the DNA. That's what our strategy is based on now and also in the future, all under the Moncler umbrella.